MoneyBall Medicine: Thriving in the New Data-Driven Healthcare Market, which includes interviews with dozens of healthcare leaders, describes the business challenges and opportunities arising for those working in one of the most vibrant sectors of the world's economy. Doctors, hospital administrators, health information technology directors, and entrepreneurs need to adapt to the changes effecting healthcare today in order to succeed in the new, cost-conscious and value-based environment of the future. The authors map out many of the changes taking place, describe how they are impacting everyone from patients to researchers to insurers, and outline some predictions for the healthcare industry in the years to come.

Introduction: Welcome to the Age of Moneyball Medicine -- The $10 Trillion Healthcare Industry’s Moneyball Moment -- Precision Medicine, Data-Driven Diagnosis and Treatment -- Personally Tailored Cancer Treatment -- Baby Testing Boom: Genomics-Based Prenatal Diagnostics -- New Hope for People with Rare Diseases -- Price and Quality Transparency: The Dawn of Medical Shopping -- Value-Based Care: Paying for Results -- Data-Driven Drug Discovery and Development -- Re-Engineering the Healthcare System -- Digital Health: Moving from Sci-Fi Fantasy to a New Healthcare Reality -- Conclusion: The Next-Generation Healthcare Landscape.